Tariq Farid

Tariq Farid is a seasoned entrepreneur and leader, renowned for founding and chairing Edible Brands since March 1999, where strategic initiatives have driven the growth of multiple brands in the Gifting, Health, and Wellness sectors, including Edible Arrangements®. Additionally, Tariq serves as the founder and CEO of Edibles.com, BerryDirect, and Naranga, while also holding the position of Partner and CEO at BroadPeak Capital and former CEO of Netsolace, Inc. Tariq's leadership extends to a membership role on the Board of Directors of the International Franchise Association from July 2017 to February 2022, with a foundational background as the owner of Farid's Flower Shop and founder of Northeast Systems Group, Inc. Academic achievements include participation in an Executive Education Program at Harvard Business School.