Rhett Hartsfield

Rhett Hartsfield is an experienced digital marketing professional with a focus on SEO and paid media. Currently serving as the SEO Manager at Independence Pet Group since February 2023, Rhett previously held the same title at PetPartners, Inc. from November 2022 until its acquisition. Prior to these roles, Rhett contributed to Directive as a Paid Media Account Director, overseeing various strategic positions from 2018 to 2022. In earlier positions, Rhett served as Digital Marketing Manager at SpringboardAuto, where responsibilities included developing marketing infrastructure and campaigns. Additional experience includes strategic roles at GigaSavvy and 949 WEB LLC, where Rhett managed digital marketing efforts for diverse clients, significantly contributing to company growth. Rhett's career began in the production domain, with roles in operations and client relations for notable companies such as ESPN and NFL Network. Rhett holds a Bachelor of Arts in Advertising from California State University, Fullerton.