Alex Gradassi

Alex Gradassi has extensive experience in the creative industry, with a focus on business development and sales. They worked as the VP of Partnerships & Digital Production at Industrial Color from November 2017. Prior to that, they served as the Director of Business Development and Sales at LE BOOK from September 2015 to September 2017. From January 2011 to September 2015, Alex was the Business Development Director at ATLASON. Alex also has experience as the Owner/Founder of CreativeAgent, a creative management and project management agency, from April 2003 to September 2015. They worked as the Business Development Director/Managing Partner at TakeOutMedia, a creative agency, from an unknown start date to April 2015. Finally, Alex was a Co-Founder/Partner at CREATIVEAGENT Product LLC, an exclusive US agent for Group GM, from February 2004 to December 2006. Before this role, from February 2000 to April 2003, Alex worked as an Agent/Talent Representative at Traffic Creative Management, representing independent creative talent in New York.

Alex Gradassi attended EFAP - École des nouveaux métiers de la communication where they obtained a Licenciate degree in PR & Audiovisual Media. Later, Alex studied at Marymount Manhattan College and earned a Bachelor of Arts (B.A.) degree in Marketing and Global Communications.