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Vanessa Montero

New Categories Business Unit Director & CMO at Industrias San Miguel

Vanessa Montero currently serves as the New Categories Business Unit Director and CMO at Industrias San Miguel, focusing on strategic growth and market expansion across various international markets. Prior to this role, Vanessa was the CMO and Marketing Director at Gloria, overseeing the marketing strategy and innovation pipeline with full P&L accountability. Vanessa's experience at Alicorp includes multiple leadership positions, such as Managing Director of the Marketing Center of Excellence and the Foods Business Unit, where Vanessa managed large teams and substantial revenue streams. Earlier in Vanessa's career, experience was gained at Unilever in various marketing roles, contributing to significant brand development and successful product launches. Vanessa holds degrees in Commercial Engineering with a focus on Finance from Universidad Privada Boliviana and has pursued executive education at Harvard Business School.

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