Weng Yan YIP is an accomplished Senior Account Manager at inEvidence since March 2021, specializing in account management and editorial review of customer reference content for global technology clients. Prior experience includes roles such as Head of Marketing for Fujitsu Asia, where brand and digital marketing strategies drove demand generation, and Customer Reference Manager for Veeam Software, focusing on the APAC region's customer advocacy and sales-enabling programs. Weng Yan also held marketing leadership positions at Thermos (Singapore) Pte Ltd and inEvidence earlier in the career. Educational credentials include an MBA from the National University of Singapore and a Student Exchange Program at Texas McCombs School of Business, along with a BA in Economics and Japanese Studies from the National University of Singapore.
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