Adam Cox has worked in various roles in the technology and digital engagement industries since 2000. Adam began their career as a Consultant Analyst at DeltaRail, where they applied capacity management software for operational consultancy. In 2005, they joined Vintage Productions as an Information Architect, where they brought a unique skill set that led to the creation of a new department called the Data Integration Team. From 2008 to 2011, they worked as a Web Analytics Consultant at User Intelligence, where they leveraged web analytics during various stages of clients' optimization projects. From 2011 to 2016, they worked at Booking.com as a Web/Product Analyst, where they took ownership of Google Analytics for the company. From 2016 to 2017, they worked at TNT as a Senior Digital Analyst, transforming B2B logistics. From 2017 to 2019, they worked at Mobiquity Inc - Europe as an Experimentation Lead/Senior Consultant, supporting corporate clients. Finally, from 2019 to 2020, they worked at Yolt as a Product Analyst/Customer Journey. In 2020, they began working as a Product Manager at Infinitas Learning.
Adam Cox attended the Antwerp International School from 1996 to 1998, where they obtained an International Baccalaureate Diploma. Adam then attended the University of Kent from 1998 to 2002, where they earned a BSc in Computing and Business Administration. In 2003 and 2004, they attended Lancaster University, studying Human Computer Interaction. In 2008, they attended The University of British Columbia for Web Analytics. In 2019, they took a 6 week evening course at Growth Tribe, covering all things growth.
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