Erica Bengal is a seasoned digital marketer with extensive experience in lead generation and campaign marketing. Currently, Erica serves as Senior Director of Campaign Marketing at Informa and as Director of User Marketing at Penton, where expertise in Eloqua and Adobe Omniture Analytics drives successful B2B digital campaigns across multiple media brands. Previous roles include Marketing Manager at World Research Group, where event marketing strategies were executed across diverse industries, and Marketing Coordinator at Opal Financial Group, managing research and marketing initiatives. Erica holds a Bachelor of Science in Marketing and Advertising Communications from the Fashion Institute of Technology.
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