Aaya Hafidi

Aaya Hafidi, MSc, is a management consultant specializing in business transformation and leadership at Insigniam since September 2021. Aaya serves as a member of Women Sales Club and participated as a jury member at Grenoble Ecole de Management in June 2024. Previous experience includes roles as a project owner and consultant at Green, project innovation manager at NTI, and entrepreneur and coach at NLX, where Aaya supported project leaders in realizing their ambitions. Aaya's background also includes international project management at Transdev Group, consulting for a fintech startup at Wattahome, and experience with the Moroccan Embassy to the European Union. Aaya holds multiple advanced degrees in management, entrepreneurship, and economic engineering from prestigious institutions, including Grenoble Ecole de Management and Maastricht University School of Business and Economics.