Cam Beck

Director of Strategy and Optimization at Insite

Cam Beck has over 20 years of work experience. Cam began their career in 1991 as an Electronic Switching Equipment Technician for the United States Marine Corps. In 1998, they became a Graphic Artist for Impression Graphics and then Owner of OO-RAH.com. In 2004, they were a Graphic Artist for The Richards Group. From 2006 to 2011, they were an Experience Planner for Click Here. In 2007, they became a Contributing Author for The Age of Conversation. From 2011 to 2016, they were the Director of Consumer Experience and Analytics for Slingshot. Finally, they were the Director of Strategy and Optimization for Insite (formerly Insite Interactive) from 2016 to present.

Cam Beck obtained a diploma from Berlin American High School in 1992, after attending Havelock High School in 1988-1989 and the University of Phoenix from 2002-2004, where they earned a BS in Business Management. Beck also holds various certifications, including Mobile App Analytics Fundamentals from Google Analytics Academy (2014), Google Analytics Platform Principles from Google Analytics Academy (2014), Digital Analytics Fundamentals from Google Analytics Academy (2013), Web Analytics Certification from Market Motive (2012), and Inbound Certification from HubSpot (2016).

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