Michele Barnes

Michele Barnes is a seasoned professional in conversion optimization and strategic services, currently serving as Senior Manager of Strategic Services at Instapage since September 2021. With extensive experience across various roles, Michele has developed landing page conversion strategies for over 100 customers, crafted targeted conversion copy, and led a team of conversion strategists. Prior positions include Conversion Experience Manager at Instapage, Practice Leader at Simpleview, and Senior Conversion Rate Optimization Analyst, demonstrating a strong foundation in data-driven marketing strategies, team management, and customer engagement. Michele holds a Bachelor of Science in Business Administration with a focus on Marketing from the University of Arizona and has continued professional development through CXL since 2017.