Pingkan Melbourne

Pingkan Melbourne is a Digital Marketing Manager at Institutional Investor since December 2024, with prior experience as a Social Media & Communications Executive at Charles Stanley & Co. Limited, where strategic planning and execution of organic social media campaigns were led. Pingkan previously served as a Digital Marketing Specialist at Alphachain Capital, focusing on lead generation through targeted digital campaigns, and as a Social Media and Digital Marketing Executive at Live Nation Entertainment, managing marketing campaigns for high-profile events and festivals. Beginning a career as a Marketing Executive at Rare London, responsibilities included overseeing corporate marketing communications and visual direction. Pingkan holds an MA in Communication Design with a focus on Digital Marketing Communications and a BA in Graphic Arts with an emphasis on Advertising Design from the University of Southampton.