Eva McLarty is a seasoned marketing and strategy professional with a diverse background spanning over a decade in various leadership roles. Currently serving as the Director of Marketing and Communications at Invenshure, LLC, since January 2022, Eva drives innovation and collaborates with cross-functional stakeholders to enhance branding and integrated marketing strategies. Previous positions include Director of Strategy at Shinebox, where Eva was instrumental in building out the strategy department, and Director of Marketing at American Public Media Group, focusing on brand strategy and multi-channel campaigns for a range of initiatives. Earlier experiences as Account Director at The New Normal LLC and Account Supervisor at both Carmichael Lynch and mono highlight Eva’s capabilities in guiding significant brand launches and campaigns, as well as managing operations and teams. Eva is currently pursuing an Executive MBA at the Carlson School of Management, having previously earned a Bachelor’s Degree in Communication and Media Studies from Saint Mary's University of Minnesota.
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