Sam Fenton-Elstone

Council Member at IPA

Sam Fenton-Elstone is a seasoned executive with extensive experience in media and digital marketing. Currently serving as the CEO and Co-Founder of Anything is Possible since June 2018 and as CEO of Jagged Edge AI since August 2024, Sam also holds a position as a Council Member at the Institute of Practitioners in Advertising, contributing to the strategic oversight of the organization. Previously, Sam has held significant roles at VCCP Media as Chief Digital Officer and at iCrossing UK as Chief Media Officer, where responsibilities included leading media strategies and managing client portfolios. Educational credentials include a BA in Communication & Digital Media from the University of Brighton and A Levels in Economics, History, Government & Politics, and German from Drayton Manor High School.

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