Urvashi Lal

Urvashi Lal is an experienced marketing professional currently serving as Associate Director at Ipsos since December 2023, focusing on helping brands navigate dynamic markets and forecast business potential. Prior to this, Urvashi was the Head of Brand Marketing at Zyla Health from March 2021 to December 2023, where responsibilities included driving business growth and strategy. Earlier roles include City Head - Business Growth & Marketing at Shuttl, Manager in Commercial Leadership at Nielsen, and various positions at Evalueserve in customer insights and analytics. Urvashi's career began with internships at Cremica Food Industries Limited, PwC, and ICICI Bank. Educational qualifications include a PGDM in Marketing from the Institute of Management Technology, Ghaziabad, and a Bachelor of Arts (Honours) in Economics from Delhi University.