Sab Ahmad

Sab Ahmad is a seasoned sales professional currently serving as an Associate Sales Director for EMEA at IQVIA since September 2021. In this role, Sab leads sales initiatives across the region, develops go-to-market strategies for emerging markets, excels in RFI/RFP processes, and tailors account-specific rate cards. Prior experience includes senior sales roles at PGi, where relationships with Fortune 100 companies were established, and at Liquidity Services, where a cloud-based asset management solution was sold. At Dell, Sab managed public sector acquisition accounts, collaborating with partners like EMC and Microsoft. Earlier experience includes an inside sales representative position at Market Probe, focusing on the Southern UK Territory and DACH Region. Sab holds a Bachelor of Science degree in Forensic Science from the University of West London.