Arielle Ru is currently the Director of Growth Strategy at Ironpaper. Arielle has over two years of experience in digital marketing, which they gained from their previous positions at Aria Hosted and Tekscape Inc.
At Aria Hosted, Arielle was responsible for designing and building a product-focused website around cloud-hosted VoIP solutions and endpoints. Arielle also spearheaded SEO, social media, and email initiatives to drive qualified organic traffic, lead generation, and lead nurturing.
At Tekscape Inc., Arielle took ownership of the design, maintenance, and execution of digital strategy for several company websites. With a focus on SEO, CRO, content development, and lead nurturing, they increased organic traffic by over 20% and created new foundations for future lead generation.
Arielle's experience in digital marketing has given their the skills and knowledge necessary to excel in their current role as the Associate Director of Growth Strategy at Ironpaper. In this role, they are responsible for developing and executing growth strategies that help Ironpaper's clients achieve their business goals.
Some of their coworkers include Marisa Jarae - Senior Growth Strategist, Devin Aiken - Growth Specialist, and Tim Maurizio - Growth Manager. Their manager is Nora Leary, Senior Growth Director.
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