Kira Routh

Kira Lee Routh is an accomplished marketing professional with extensive experience in digital marketing and account management. Currently serving as an Account Director at Ironpaper since December 2021, Kira focuses on lead generation and business growth through strategic B2B marketing initiatives. Prior to this role, Kira was a Senior Account Lead, overseeing digital campaigns and inbound strategies. Experience at WebStrategies Inc. as Manager of Digital Marketing involved enhancing customer experiences for clients in the banking sector. Kira's career also includes freelance project management and marketing research, as well as positions with agencies such as AQUENT and PowerPact, where Kira developed and managed comprehensive marketing campaigns. Kira holds a Bachelor of Arts degree from Virginia Tech in Professional Writing, Communication Studies, and Psychology.