Sarah Sorensen

Sarah Sorensen is an accomplished manager with extensive experience in category and shopper development, particularly in the consumer products sector. Currently, Sarah serves as the Manager of Category & Shopper Development at Irving Consumer Products, overseeing Walmart's Household Paper Business, which generates over $400 million in revenue across Canada. Previous roles include serving as Category Development Manager for Energizer, where decisions on Walmart and Canadian Tire category strategies were made, and Trade Marketing lead at General Mills, successfully launching multiple products and exceeding growth targets. Sarah's professional journey also includes positions at PepsiCo, where marketing analytics for various portfolios were managed, as well as talent acquisition at Brigham Young University. Educational qualifications include a Certificate in Leadership Principles from Harvard Business School Online and a Double Business Bachelor's Degree in Marketing and Finance from Brigham Young University.