Racheli Roth

Racheli Roth currently serves as the Director of Online Marketing and E-commerce at the Isrotel hotel chain, a position held since March 2012, where responsibilities include developing global marketing strategies, leading a digital marketing team, and managing E-commerce sales across multiple platforms. Prior experience includes serving as CEO at Active Net Digital Marketing, and holding key roles such as Director of Sales and Marketing at both 013 Netvision and Microsoft’s MSN division. Racheli's early career was marked by a leadership position as Sales Team Leader at Yedioth Ahronoth, showcasing a strong background in sales and marketing throughout a progressive career in the digital landscape.