Kevin Shen is a Senior Digital Marketing Specialist at Jackery since March 2023, with extensive experience in digital marketing consulting and performance analysis. Since April 2019, Kevin has optimized campaigns across various organizations, significantly increasing conversions and revenue. Notable achievements include managing over 50 Google Ads campaigns at Skylark, resulting in a 54% revenue increase, and implementing successful SEO strategies to generate substantial web traffic. Kevin also has a background in customer relations management from Aloft Hotels and has worked in marketing roles at Electro Optical Components Inc. and Semeatech, showcasing a strong foundation in both sales and digital marketing analytics. Kevin holds a degree in Hospitality and Tourism Management from New York University.
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