Vera Häpp

Global Category & Segment Marketing Manager at Jacobs Douwe Egberts

Vera Häpp has a strong background in marketing and business administration, with significant experience at JACOBS DOUWE EGBERTS from April 2017 to July 2023, where roles included Global Category & Segment Marketing Manager and Global Category Marketing Manager. Responsibilities included defining marketing activation plans for global innovations, developing brand strategies, leading portfolio harmonisation projects, and initiating a plastic-free packaging roadmap. Prior experience includes an internship at Knauf Gips KG, serving as a key liaison between the Export and Marketing departments. Vera Häpp holds a Bachelor of Arts in Business Administration from FAU Erlangen-Nürnberg and is currently pursuing a Master of Science in Business Administration with a focus on Strategy at the University of Amsterdam.

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