Feng Xie

Feng Xie currently serves as the Executive Vice President of Strategy at Jaguar Land Rover, focusing on Corporate Strategy and New Business Development, particularly in electrification, since July 2017. Prior to this role, Feng Xie was the Head of the Business Innovation Department at Audi China, overseeing new business concept development from April 2016 to July 2017. In previous positions at AUDI AG and Audi China, responsibilities included strategy development and implementation for the China and Hong Kong regions, as well as managing business intelligence initiatives. Feng Xie's early career included roles as a Senior Consultant at Roland Berger Strategy Consultants and as a Consultant at Arthur D. Little, where notable work involved growth strategy and market entry across various industries. Feng Xie earned a Master's degree in Marketing and Media Management from Peking University from 2005 to 2007.