Chris Nixon

Chris Nixon is an experienced digital marketing professional currently serving as the Director of Digital Analytics at Johnson Outdoors since January 2023. Nixon previously held the position of Senior Manager of Online Experience at Lucira Health and Senior Manager of Digital Paid Media at Cubii. Nixon's career includes significant roles at Johnson Outdoors as a Senior Digital & eCommerce Analyst, Batteries Plus Bulbs as a PPC Analyst, and Accenture as a Sr. Paid Search Campaign Specialist, among others. Chris Nixon specializes in measuring, analyzing, and optimizing eCommerce and digital marketing campaigns, with a strong background in paid search, SEO, and analytics across various industries. Chris Nixon holds a Bachelor of Arts degree in Urban and Public Affairs from the University of Illinois Chicago.