Sara B. Francis

Sara is a seasoned digital marketing executive with extensive knowledge in management, client strategy and business development. For the first part of her career, Sara focused primarily on executing high impact campaigns in the entertainment vertical working for such companies as Miramax, Deep Focus and Moxie Interactive.

As CEO, Sara leads the charge of Joystick and its alignment with the rest of the global Incubeta group while continuing to advance Joystick’s future and continued growth always through a creative lens.

Sara grew up in Connecticut, is a graduate of Vassar College and most recently the Executive Program at UCLA Anderson School of Management. She lives in Santa Monica and spends her weekends and time off at her Lake Arrowhead cabin with her family.