Caprice Yu

Caprice Yu is an accomplished creative leader with extensive experience in the advertising and brand strategy sectors. Currently serving as Executive Director of Brand Creative at JPMorgan Chase since September 2024, Caprice previously held the position of Executive Creative Director at Cityblock Health from August 2022 to May 2024. Prior to this, Caprice excelled as Global Executive Creative Director and EVP at McCann New York from May 2015 to August 2022. A diverse range of roles includes Creative Director positions at BBH New York and Crispin Porter + Bogusky, as well as freelance work and leadership at SID LEE. Caprice's educational background includes studies at Miami Ad School, the Fashion Institute of Technology, and Boston University.