James H. K. Campbell

James H. K. Campbell serves as the Head of Digital Analytics (Dx) for Kantar in North America, a role held since April 2020 following the integration of Mavens of London into Kantar. Campbell has been with Mavens of London since August 2013, where the responsibilities have included managing the North American business and leading various data projects for notable clients such as Google, Diageo, and Unilever. Earlier positions included Senior Consultant and Principal Consultant at Mavens, focusing on digital marketing strategies and innovative research projects. Prior experience includes roles in marketing and public relations, as well as a background in strategic corporate partnerships and publicity. Campbell holds a Master’s degree in Business from London Business School and a Bachelor's degree in Psychology and English from McGill University.