Laura Saxon

Svp, Client Lead at KERN

Laura Saxon serves as Senior Vice President and Client Lead at Omnicom, overseeing initiatives for AT&T Consumer and AT&T Business since April 2023. Prior to this role, Laura was an Executive Marketing Consultant at Kairos Living, where responsibilities included developing multi-channel strategies for customer acquisition and retention. Laura's experience also encompasses significant positions at Saatchi & Saatchi, where as Vice President and Group Account Director, Laura led comprehensive marketing efforts for USAA, achieving a 233% revenue increase and successfully launching campaigns that significantly boosted engagement. Laura's prior roles include Account Director at Publicis Groupe, where integrated strategies for major clients like USAA and Fiat Chrysler were developed, and further experience at Dieste Inc., Fusion92, and DDB, where Laura managed large-scale accounts and campaigns across various channels. Educational credentials include a Bachelor of Arts in Sociology from Austin College and specialized training in leadership and direct marketing.

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