Irina Chopra

Irina Chopra is an accomplished marketing technology professional with extensive experience in developing and implementing innovative marketing solutions. Currently serving as the Director of Marketing Technology and Analytics at Kindbody, Irina leads the creation of scalable marketing technology architecture in support of the company's IPO. Previously, Irina held the position of Director of CRM and Marketing Technology at EHE Health, where complex marketing roadmaps and MarTech stack solutions were implemented. Irina's tenure at HUMANS.net as Marketing Technology Lead was marked by the development of a digital marketing strategy that significantly increased customer accounts. Additionally, Irina contributed to lead generation and market expansion at Mindbody while working as Manager of Marketing Technology and executed cross-channel campaigns at TVI Designs. Irina holds a Post Graduate Certificate in Marketing Management and Digital Strategy from Harvard University and a Master's degree in Marketing Management from EOI Business School.