Lisa Björnberg has extensive work experience in various roles and industries. Lisa began their career in 1994, working as an Account Director at several advertising agencies, including Ogilvy London, TBWA London, Lowe London, Deutsch New York, GSD&M Texas. During this time, they managed brands such as IKEA, MasterCard, Seiko, Save the Children, Minolta, Shell, Texas Tourism, Braun, Oral-B, Virgin, Braun, NIVEA, Mc Donald's, Coca-Cola, Orange, National Flower Council, and EMI.
In 2001, Lisa joined Vodafone in England as the Head of Consumer Communication. In this role, they were responsible for the strategic planning and implementation of communication for Vodafone's youth products in the UK and pan-European markets. Lisa led a team of 24 people and utilized qualitative and quantitative research to validate products, offers, strategy, positioning, and communication.
From 2005 to 2010, Lisa worked at Telenor in Sweden as the Head of Brand and Communication. Lisa was responsible for the strategy and implementation of all marketing, brand, and communication activities. Lisa also acted as a spokesperson for the communication department internally and externally and collaborated closely with cross-functional teams in product development.
In 2012, Lisa joined NORD DDB Stockholm as a Business Director. In this role, they led clients in marketing, brand, and communication challenges, with a focus on delivering excellent brand and communications performance through creative communication. Some of the clients they worked with include McDonald's, Samsung, Klarna, Husqvarna, VW, Elkjöp, Lantmännen, SVT, Willys, Gina Tricot, Vattenfall, Media Markt, Lantmännen, AXA, Go Green, and Kungsörnen.
Since 2017, Lisa has been working at Klarna as the Global Head of CMO Operations. Further details about their responsibilities and duration in this role are not provided in the given information.
Lisa Björnberg attended St.Edward's University from 1991 to 1995, where they obtained a Bachelor of Arts degree in Communication. Additionally, they have obtained certifications from Klarna, including the Klarna Marketing Academy in 2019 and Marketing Essentials 2.0 in 2020.
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