Daselly De Freitas, MBA, currently serves as the Marketing Director for Strategic Accounts at Klein Tools, overseeing the development and execution of marketing strategies for key retail, wholesale, and distributor accounts. Previous experience includes a role as Marketing Advisor at The Clover Group LLC, where Daselly specialized in marketing and business development. As Director of North America Marketing at Harley-Davidson Motor Company, Daselly led customer-centric marketing initiatives in the USA and Canada. Experience at Kohler Co. involved developing global go-to-market plans for the shower and faucets category, while a lengthy tenure at Life Fitness spanned multiple marketing roles, focusing on channel marketing and integrated communications. Daselly holds an MBA from The University of Chicago Booth School of Business and a Bachelor of Art in Communications from UCAB.
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