Edwin has over a dozen years of brand activation strategy experience, spanning pharmaceuticals, medical devices, and non-healthcare industry verticals. Throughout his career, he has led multidisciplinary teams on the design of omni-channel marketing strategies for both professional and consumer audiences across many therapeutic categories.
At Klick Health, Edwin leads a team of fiercely talented strategists, maximizing the business impact of clients’ go-to-market initiatives. Edwin has also served as principal strategist for several of the agency’s marquee accounts, taking the lead on solution and digital ecosystem design.
In prior years, Edwin held senior strategy roles at digital agencies Tribal DDB and Blast Radius. Edwin holds a Bachelor of Commerce from the University of Toronto and an MBA from Ivey Business School at the University of Western Ontario.
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