Frank Hiddinga

Frank Hiddinga is a seasoned professional in sales and account management, currently serving as the National Account Manager & Events at Koninklijke Grolsch since October 2011. In this role, Frank is responsible for developing and executing both short-term and long-term sales strategies for National Accounts and Events. Prior experience includes serving as Sales Manager for Noord/Oost/Midden Nederland at De Klok Dranken/Grolsch and Account Manager Horeca, where responsibilities included enhancing sales results and profitability in central Netherlands. Frank's earlier career involved logistical planning at C1000. Educational qualifications include leadership training programs and a degree from Saxion University of Applied Sciences, alongside certifications in wine studies and sales improvement.