Susanne Riedeman

Susanne Riedeman is an experienced marketing professional with a proven track record in various roles across multiple companies. Currently serving as Senior Marketing Manager Loyalty at KPN, Susanne focuses on developing contact strategies for loyal customers. Through an own freelance entity, Susanne provides temporary marketing communication services, including roles like Communication Specialist and Project Manager. Past roles include implementing people communications for Shell, enhancing employer branding at Kindergarden, and managing marketing communications for Vloerkledenwinkel and EY VODW. Susanne has extensive experience in customer value management at T-Mobile and Vodafone, where strategies for retention and campaign execution were developed. Susanne holds multiple degrees in communication and interior styling from various institutions, solidifying a strong foundation in marketing and communication expertise.