Lia Pinto

Lia Pinto has extensive experience in marketing, starting their most recent role as VP of Marketing at KWI in November 2021. Prior to that, they worked as Head Of Marketing at Teamflow from April 2021 to November 2021, overseeing various marketing functions including brand and communications, performance marketing, demand generation, and product marketing.

From 2017 to 2021, Lia served as Marketing Director at Abacus, a expense management SaaS solution acquired by Emburse. In this role, they led all marketing initiatives, optimized demand generation, partnered with the sales team to drive revenue, and managed the marketing team.

Before that, Lia worked as Marketing Director at Mediamorph, an enterprise SaaS product monetizing media content consumption, from June 2016 to October 2017. Lia was responsible for generating demand, growing pipeline contribution, and enhancing brand awareness in a complex sales environment.

Lia also gained experience at eZ Systems, an enterprise CMS SaaS company, where they held the positions of Global Marketing Manager from March 2014 to June 2016 and Marketing Manager from July 2013 to March 2014. In these roles, they drove demand and growth through a multi-channel approach, managed online marketing functions, and collaborated with product marketing.

At the beginning of their career, Lia worked at ClearEdge Marketing as a Digital Marketing Strategist from 2011 to 2013 and as a Marketing Specialist from 2006 to 2011. In these roles, they developed integrated online marketing plans, provided SEO strategies, conducted client training, and audited client websites.

Overall, Lia has a vast background in marketing, with a focus on various aspects such as brand and communications, demand generation, revenue growth, and online marketing strategies.

Lia Pinto attended the London School of Business and Finance LSBF in 2006-2007, focusing on the Chartered Institute of Marketing (CIM). Lia then pursued a Double BA in Marketing & Business Administration at the Florida Atlantic University - College of Business from 1999 to 2003. Lia also holds an Inbound Certification by HubSpot, although the specific details about when and where they obtained this certification are not available.