Ben Coupland

Ben Coupland is a seasoned professional with extensive experience in ecommerce and digital marketing. Currently serving as the Global Ecommerce Development Manager at La Prairie Group AG since October 2020, Ben focuses on launching new ecommerce markets, delivering value-added online services, and developing ecommerce growth strategies. Prior roles include Omnichannel Production and Operations Manager and Digital Production Manager at Bally, where Ben led digital production teams and managed global marketing campaigns. Ben's earlier experience encompasses the role of Online Operations Manager at Country Road Group, achieving significant growth in online sales, conversion rates, and transactions. Ben holds a Bachelor’s degree in Advertising & Public Relations from Queensland University of Technology.