William Mann is a trustee at La Salle University. Prior to that, they were an associate media director at Horizon Media from June 2019 to August 2022. In that role, they were responsible for the day-to-day liaison between the client and media community, providing leadership, strategic direction, and input for media plans. William also managed the flow of client requests and deliverables, and established and grew a strong relationship with client(s) through a demonstration of industry knowledge and of the client’s basic business issues.
Before Horizon Media, Mr. Mann was a manager digital investment at Mindshare from May 2016 to June 2019. In that role, they oversaw budget allocation process for media/fees across all digital media platforms (display, video, direct response, social), established and recommended optimization framework, supporting client objectives and tying back to specific KPIs, and conducted performance reviews for media planning/buying team.
Mr. Mann began their career as a sales representative at Michel et Augustin from April 2015 to October 2015.
William Mann holds a Master's degree in Management from the ISG Institut Supérieur de Gestion. William also has a certification from the IAB in IAB Digital Media Buying & Planning Certification.