Robin Baird

Robin Baird is an accomplished professional with a robust background in strategic branding and marketing. Currently serving as Managing Director at Grain & Grit and Fractional CMO at 1partCarbon, Robin also holds the position of Director of Arts Sessions at Label Sessions, a platform tailored for arts leaders. Previously, Robin was the Chief Strategy Officer at CreateFuture and Managing Director of Deloitte Digital Scotland, where extensive experience in creative strategy, design innovation, and market proposition development was gained. Other notable roles include positions at Accenture as Innovation Strategy Manager and Senior Strategy Consultant, and a Business Analyst role at Openside Sports Ltd. Robin Baird holds an Honours degree in Computer Science and Management from the University of St Andrews.