Bill Baker

Bill is our fearless leader, always quick with a smile, a handshake, and a question about your family. For over 20 years, Bill has been a driver, a cheerleader, and an inspiration for our organization, leading some of our biggest and most prestigious pieces of business, including Starwood Hotels & Resorts and Walt Disney Attractions. Today, he oversees the day-to-day operations of The Lacek Group and represents our company in the Ogilvy network. Spend any time with Bill, and it won’t surprise you to learn that his quick wit and analytical mind were initially engaged in the practice of law before he moved into senior corporate roles at National Car Rental prior to joining The Lacek Group. Outside our walls, Bill enjoys traveling, golf, and listing the many accomplishments of his two grown daughters.


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