JG

Janine Greyling

Head Of Trade Marketing at Lactalis South Africa

Janine Greyling has been with Lactalis South Africa since 2006, currently serving as the Head of Trade Marketing, where responsibilities include overseeing trade marketing activations and managing the promotional grid and quarterly sales forecasts. Previous roles at Lactalis include National Account Manager, achieving a 30% growth for the Boxer national account, and National Sales Operations Manager, where Janine managed the in-field sales team and developed systems for regional team performance. With a background in marketing across various categories, Janine has successfully led innovation projects and brand revitalization efforts. Earlier experience includes brand management roles at African Extracts Rooibos and Langverwacht Landscaping, as well as multiple positions at Mars Inc., including Junior Brand Manager and Sales Administrator.

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