Rob T. Case

Digital Growth Community Lead at Laetro

Rob T. Case has a diverse work experience in various roles and industries. Rob T. is currently working as the VP of Demand Generation at Copper since November 2021. Prior to this, they were the Digital Growth Community Lead at Laetro starting from August 2021. Rob T. also has experience as the CEO/Co-Founder of VonClaro since June 2016.

From September 2020 to November 2021, Rob worked as the Head of Growth Marketing at Certn. Before that, they were an Executive Consultant at Direct Access Digital from June 2015 to November 2018. In this role, they assisted in hiring, training, and transitions of staff, engaged clients, troubleshooted analytics, and provided recommendations for marketing channels. Rob T. also served as the Director of Performance at Direct Access Digital from April 2015 to June 2016.

Rob started their career at Google as an Adwords Performance Expert from September 2013 to October 2014. Rob T. also had a role as a Board Member at Opportunities Waterloo Region from June 2010 to October 2013. In this position, they generated social awareness strategies, promoted social media channels, and researched fundraising initiatives.

In addition, Rob has experience at Mediative - Yellowpages as a Digital Marketing Strategist/Manager of Analytics from May 2012 to March 2013 and as a Senior Performance Media (PPC) Strategist from November 2011 to May 2012. Rob T. worked at Exemplarex Web Marketing Solutions as the President from August 2008 to July 2011. In this role, they developed, trained, and managed a team, conducted corporate training services, and created online marketing strategies. Rob T. also worked at Tsavo Media Inc. as a Senior Manager - Special Projects from April 2007 to August 2008. In this role, they conducted multivariate testing and assisted in the creation and implementation of proprietary technologies.

Overall, Rob T. Case has extensive experience in demand generation, digital growth, CEO/founder roles, growth marketing, executive consulting, performance management, digital marketing, web marketing solutions, and special projects.

Rob T. Case attended Conestoga College from 2004 to 2005, where they studied Client Retention Services. It is unclear whether they obtained a degree from this institution. In addition to their college education, Rob T. Case has obtained several certifications. Rob T. received an Analytics Certification, Shopping Advertising Certification, Video Advertising Certification, and Google Adwords Certification from Google in 2015. It is unknown when they obtained the Acquisio Fundamentals certification, Google Analytics 301 certification, and the Search & Social Media certification, as the specific month and year are unavailable.

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