Ginnye Lynn Cubel

VP of Marketing, RE Brokerage at Lakeview

Ginnye Lynn Cubel has a diverse work experience spanning over several industries. Ginnye Lynn started their career as an Editorial Assistant at Indiana Living Green in 2012, where they gained experience in copyediting, article generation, website content production, and social media management. From 2013 to 2014, they worked as an Au Pair at InterExchange, providing childcare services and engaging with community members of various nationalities.

In 2014, Cubel began their marketing and production roles in the mortgage industry. Ginnye Lynn worked as a Production and Marketing Assistant at both Cobalt Mortgage and Caliber Home Loans, where they provided administrative support to Loan Officers and implemented marketing strategies through mailings, social media campaigns, and targeted audience analysis.

From 2015 to 2017, Cubel worked as a Marketing Manager at uBreakiFix, overseeing marketing initiatives for the company. Ginnye Lynn then transitioned to AvalonBay Communities, where they served as a Community Consultant. In this role, they achieved sales goals, improved the net promoter score through improved delivery of information, and planned and executed resident events.

From 2016 to 2020, Cubel worked as an Editor at WriterAccess, offering copyediting and copywriting services to various clients.

In 2017, they joined Evergreen Home Loans NMLS 3182 as a Senior Marketing Specialist, responsible for developing and executing go-to-market strategies, content creation, lead generation, and implementing campaign strategies for new mortgage products.

Most recently, Cubel has been working at Ribbon as an Email Marketing Manager. Ginnye Lynn'sresponsibilities include creating and managing B2B email marketing campaigns, writing copy, designing email journeys, project management, A/B testing, and analyzing performance metrics.

In 2023, Cubel is set to join Lakeview as the VP of Marketing for their Real Estate Brokerage.

Overall, Cubel has had progressive growth in their career, gaining experience in various marketing roles and industries, with a strong focus on content creation, project management, and campaign strategy.

Ginnye Lynn Cubel completed their Bachelor of Arts (B.A.) degree in English Writing from Butler University, where they studied from 2008 to 2012. Prior to that, they attended Milford High School from 2004 to 2008. In addition to their formal education, Ginnye Lynn Cubel has obtained various certifications including Data Storytelling Basics from LinkedIn in November 2022, Advanced Product Marketing from LinkedIn in May 2020, The Strategy of Content Marketing from Coursera in February 2018, and What is social? from Coursera in February 2018.

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