Chris Leger is an experienced executive with a strong background in marketing and strategic leadership. Currently serving as Chief Executive Officer at Launch Marketing and Chief Strategy Officer at OptN Inc, Chris is focused on transforming the higher education recruitment landscape through an AI-powered marketplace. Previous roles include CEO at Bython, Senior Vice President and General Manager at Merkle B2B, and various positions at DWA, where responsibilities involved strategic marketing consultation, campaign development, and team management for Fortune 500 clients. Chris also has a diverse background in business development and sales with companies such as Questex Media Group and IBC Life Sciences. Educationally, Chris holds a Bachelor of Science in Business Management from Boston College Carroll School of Management.
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