Adam Wardlow

Director of Product Marketing at LaunchNotes

Adam Wardlow is the current head of product marketing at LaunchNotes. Adam has previously held the position of head of product marketing at Mozilla from May 2021 to May 2022, and founder at Academic Momentum from September 2020 to June 2021.

At Mozilla, Wardlow was responsible for building and growing subscription services across the categories of data privacy (VPN and Rally), education (Mozilla Developer Network) and real-time communications (Hubs). Adam also lead the overall brand and product positioning for the Firefox and Pocket businesses, informing product development and GTM strategies for revenue and market share growth.

At Academic Momentum, Wardlow drove unit and ARPU growth to achieve turnaround for a mature, AntiVirus-centric, declining business. Adam also grew TAM by 3X to $15B for Norton by creating and launching new subscription services in the AV-adjacent markets of privacy and data management and identity theft protection. Some of the key products they launched include a VPN service to protect customers' sensitive information and credentials, Identity Theft Protection, Norton Privacy Manager as first multi-platform product to tackle consumer privacy needs, and Norton Core as the most secure router for home network protection.

Adam Wardlow has a Bachelor's degree in Business Model Strategy from UC San Diego and a Bachelor's degree in Business Model Strategy from NYU Stern School of Business. Adam is certified in Branding Foundations and Social Media Marketing Foundations from LinkedIn.

Adam Wardlow reports to Tyler Davis, Co-Founder & CEO. They work with Blake Thorne - Director of Content Strategy, Jake Brereton - Co-Founder & COO.

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