Geneviève Thibodeau

Geneviève Thibodeau, EMBA, has extensive experience in digital marketing and web strategy. Currently the Directrice, contenu et stratégie numérique at Le Groupe Maurice since January 2017, responsibilities include developing the online marketing plan, planning SEO/SEM strategies, managing content calendars, and analyzing web performance metrics. Prior roles at Vidéotron from May 2007 to June 2016 involved project management in digital media strategy and interactive media, focusing on online brand development, advertising campaigns, and user experience. Earlier experience includes coordinating video web broadcasts at Pecunia and serving as Directrice de production for multimedia events at Exo - UQÀM. Geneviève holds an EMBA from École des sciences de la gestion (ESG UQAM) and degrees in Communications and a D.E.S from UQAM and Collège Jean-Eudes, respectively.