Lina Bounchanh

Lina Bounchanh is an accomplished marketing professional with extensive experience in campaign management and digital marketing. Currently serving as EMEA Campaign Manager at Lectra since March 2022, Lina oversees marketing campaigns for a marketplace management solution, optimizing digital initiatives to enhance sales. Previously, as Global Paid Social Manager, Lina managed various paid campaigns across platforms like LinkedIn and Google Ads, driving lead generation and market growth. With a solid foundation in social media strategies acquired during roles at Aressy and Google, Lina has adeptly handled both B2B and global marketing initiatives. Lina holds a Master's degree in Économie de gestion from ISG Institut Supérieur de Gestion and is pursuing further education at Hong Kong Baptist University.