Jeffrey Hanrahan has over 18 years of work experience in various roles related to digital marketing, SEO, and graphic design. Jeffrey currently holds the position of Director of Search Engine Optimization at Lever Interactive, where they manage SEO efforts for clients and in-house websites. In this role, they create content strategies, plans search optimization, and ensures overall site health.
Prior to their current role, Jeffrey volunteered as a Search Engine Marketing Specialist at Code Platoon, a non-profit organization helping veterans start a new career in web development. During their time there, they oversaw the Search Engine Marketing channel, coordinated Google Ad campaigns, and conducted A/B testing for ads and landing pages.
Jeffrey also worked as a Digital Marketing Specialist at HighTower, where they managed and maintained the marketing automation platform. Jeffrey supported the advisor's team in troubleshooting issues and implemented new tactics to increase positive results.
Before joining HighTower, Jeffrey served as the Manager of Web Operations at OnCourse Learning. In this role, they managed the day-to-day operations of the B2B website and oversaw the reorganization and implementation of the site's resource library, resulting in a 10% increase in lead generation. Jeffrey also optimized page and URL structures for SEO while maintaining a positive user experience.
Jeffrey's work experience also includes roles as a Manager of Digital Marketing/eCommerce and Graphic Designer at OnCourse Learning, where they optimized websites for SEO, implemented internal linking opportunities, and led a team in creating content clusters. Jeffrey also worked as a Graphic Designer at The RoomPlace, where they played a crucial role in branding campaigns and events, and as a Freelance Graphic Designer for various clients.
Early in their career, Jeffrey worked as an Intern at ACCO Brands and as a Graphic Artist at C&A Marketing. Jeffrey also freelanced as a Graphic Designer for multiple clients, including Riverside Publishing.
Overall, Jeffrey Hanrahan has demonstrated expertise in digital marketing, SEO, and graphic design throughout their extensive work experience.
Jeffrey Hanrahan holds a Bachelor of Fine Arts (BFA) degree in Graphic Design from Columbia College Chicago. In terms of additional certifications, they obtained the following qualifications: "Building an Effective Marketing Plan", "Integrated Marketing Communications Certificate", "Search Engine Marketing", "Digital Marketing Strategy", "Jacobs and Stone Multichannel Marketing Communications", and "Practical Internet Marketing" from DePaul University - Charles H. Kellstadt Graduate School of Business. Jeffrey also received certifications from Google, including "Google Tag Manager Fundamentals Certification", "Google Analytics Individual Qualification", and "Google Mobile Sites Certification". In addition, they hold a certification as a "Clarity Academy Foundations Certified User" from seoClarity.
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