Kim Neeley

Senior Vice President, Brand Marketing at Liberty Bankers Insurance Group

Kim Neeley has a strong background in marketing and brand management. Kim currently holds the position of Vice President, Brand Marketing at Liberty Bankers Insurance Group since 2022. Prior to this role, Kim worked at BenefitMall from 2004 to 2022, where they held various positions such as Senior Director of Marketing Communications & Brand, Director of Marketing Communications & Brand, Director of Marketing, Demand Generation, Marketing Manager, Marketing Supervisor, Marketing Specialist, and Marketing Coordinator. Throughout their career, Kim has been involved in strategic initiatives, merger and acquisition activities, and the implementation of CRM and marketing automation tools. Kim has also led marketing teams, developed marketing campaigns, and conducted research to gain customer insights. Before joining BenefitMall, Kim worked as an Assistant Account Executive at Harwood Marketing Group in 2003.

Kim Neeley obtained a Bachelor of Business Administration (BBA) degree in Marketing from Texas Christian University. Kim attended the university from 1999 to 2003. In addition to their formal education, they also obtained a certification in "Strategies that Build Winning Brands" from Northwestern University's Kellogg School of Management in November 2021.

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