Alina A is a seasoned marketing professional with extensive experience in customer loyalty and advertising. Currently serving as Global Loyalty Manager at Lidl International since November 2020, Alina specializes in managing international licensing and strategic partnerships for customer loyalty, alongside coordinating loyalty campaigns across Europe. Previous roles include Team Leader for BTL and Loyalty Programs at Lidl România, and Marketing Senior Consultant at Lidl International, focusing on developing advertising campaigns. Alina also has a strong background in managing creative teams and executing 360-degree advertising campaigns as the Advertising Production Manager at Lidl România. With early experience in client services at GPD Idea and various roles in advertising and communication, including working with notable clients like Heineken and Opel, Alina's career reflects a robust expertise in integrated marketing strategies. Alina holds a Bachelor of Arts from Universitatea "Dunarea de Jos" and completed studies at Scuola Superiore di Lingue Moderne per Interpreti e Traduttori.
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