Cristina Peruyera is a seasoned professional with extensive experience in strategy and operations management, currently serving as a GTM Strategy & Operations Manager at LinkedIn since March 2018. Cristina has successfully developed a unified go-to-market strategy for LinkedIn’s self-serve advertiser segment, built a robust data infrastructure, and established forecasting capabilities for a significant line of business. Previous roles include Business Transformation Sr. Associate and Business Transformation Associate at LinkedIn, where Cristina led initiatives to automate sales management processes and drove operational excellence. Prior experience includes positions as Senior Business Analyst and Business Analyst at A.T. Kearney, where impactful market assessments and pricing strategies were developed, and as a Consumer Insights Analyst at The Walt Disney Company, focusing on research initiatives and customer satisfaction analytics. Cristina holds a Bachelor of Science in Economics with a focus in Management and Marketing from The Wharton School and has an extensive background in data-driven decision-making.
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