Karolina Plaza

Director, Digital Creative Advertising at Lionsgate

Karolina Plaza is an accomplished marketing and digital media professional with extensive experience in the entertainment industry. Currently serving as Director of Digital Creative Advertising at Lionsgate since 2017, responsibilities include overseeing creative assets for numerous film and television brands, managing project timelines, and collaborating with agencies and freelancers. Previous roles at Lionsgate included senior management positions focused on digital services and project management, where significant cost savings were achieved through in-house asset creation. Prior to joining Lionsgate, Karolina worked in digital media planning and account management at leading advertising agencies, handling major accounts and conducting market research. Educated with a Master's Degree in Marketing and Business from Ostrava Technical University, complemented by studies in Economics at Universidad de Córdoba, Karolina combines creative vision with strategic insight.

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